Welcome to another episode of IncredibleTalks with Mike Rafati!
Have you ever wondered…
— 5 things you MUST do BEFORE you go live or launch on Kindle
— What authors do to get visibility
— 3 phrases of a profitable best-selling launch
— The process for writing a best seller
To learn what’s needed to create a profitable Kindle Best-Seller, I interviewed Ellen Violette
Ellen Violette is the CEO of Create a Splash LLC, a premier publishing, coaching, and online marketing company. She’s also a #1 Best-selling author, as well as a two-time eLit award-winner, a recipient of the “Be The Change Award”, and a highly-acclaimed copywriter.
Ellen is well known for her ground breaking 3 Days to eBook Cash Workshop, Best-Seller eBook Launch Secrets, Rich Authors Roadmap to Success, and more!
She is also a Kindle Expert, with a string of #1 Best-Seller launches for her clients! Ellen helps people clarify their message, create best-selling ebooks and books and build 6- or 7- figure online business, using her unique skills developed as a Grammy-nominated songwriter, best-selling author, and award-winning coach!
How does one get started launching a book on Kindle?
First, you need to pick a topic that people want to read about because you need an audience.
You need to understand what your audience wants.
If you don’t know what your audience wants, do a keywords search on Amazon and Kindle to find out what people are searching for.
Second, you need to get their attention by having a great title.
The cover is also important, so you need a great cover for your book.
It is important plan for your book and get a coach before creating it. Many times a lack of planning and knowledge can cost you a lot more in time and effort.
Why do people write a book?
It depends, but most people want to get expert status and make money.
Do many people on Kindle make money?
It depends on how you go about it. Just becoming a best-seller may not generate money.
Amazon has created many tools to help authors, one of which is called a KDP promotion, which enables authors to give their books to people for free.
This helps to get visibility, but you don’t make a lot of money. Therefore, getting your book to best-seller status is the first step, and then Ellen suggests a 3-phase launch to promote your book in order to make a profit as well.
- Become a best seller on Amazon. For this process, Ellen suggest taking 2-3 days to become a best seller. Trying to reach best-seller status in one day may be difficult and you may need to work a lot harder to make it.
- Momentum selling – that is playing off of your 3-day promotion on Amazon to sell your book by doing a live call to discuss your book and sell it on the call.
- The final phase is to create a program, training materials or live event to sell with your book on the call. That is the best way to make a profit from your book
What does having a best-seller really mean?
Having a best-seller is not about how many copies you sell. It is about being the number one seller in a specific category. You pick two categories and try to become number one in just those categories.
People on the top 15,000 make the most money on Amazon.
Starting with Kindle is the first step, but you need to build your network to market your book. That is how you can become popular since most publishers look at your network and platform for marketing.
Do you build your list before your write your book or write your book to build your list?
You can do both, and there is not one sole way to do this. Doing a KDP launch is a great way to start and build your list; however, you may do better if you find joint venture partners to promote your book, but some people don’t want to do that.
What are the 3-5 things you need to know before you start with Kindle?
- Know what you are interested in, and have the skills to write about it.
- Know your market, and what they are looking for m.
- Know your competition and what has been written. Search the reviews and see what people are saying and what they want. It is important to be unique, and the best way to do that is to know your competition.
Here is how you can check out Ellen’s Website:
You can get free ebook tips and much more.
What is your current favorite book?
Ellen loves the writing of Eat, Pray, Love: One Woman’s Search for Everything Across Italy, India and Indonesia
Success Principles by Jack Canfield – The Success Principles(TM): How to Get from Where You Are to Where You Want to Be
What is your favorite business tool?
Believe in yourself and believe that you can do it