As a woman entrepreneur, learning the right marketing strategies will help you create success, but unless you also master certain key emotions, you’ll continue to find yourself challenged as you try to grow your business.
For example, let’s say a client wants to cancel out of their program agreement with you. From a purely business stand point, there are practical steps you’ll take to handle this situation.
But what about your feelings? Situations like these can trigger emotions such as fear, doubt, anger, victimization and more.
And while it’s okay to feel your feelings, if you allow them to take over, you’ll stay stuck in the “how dare they” or the “why is this happening to me” type of mindset that doesn’t help you grow as a person, and doesn’t support you in confidently addressing these common business situations.
What’s helped me in growing my business is to have a checklist of emotional triggers that I’ve focused on healing, so they no longer take over when I find myself in common, challenging business situations.
I wish I’d had a checklist like this in the early days of growing my business, which is why I’m sharing it with you now. I hope you’ll use it to make the personal breakthroughs you need to create a healthy and thriving 6 and 7-figure business!
Know Your “Emotional Switches”
Every woman has certain situations that can trigger feelings of unworthiness, doubt or fear. The good news is, once you pinpoint what these situations are for you, you can catch yourself early in the process of getting triggered, which puts you back in control.
For example, if you’re someone who hates saying no, you’re likely to attract demanding clients who will continually challenge your boundaries. Knowing this, you can create clear boundaries with your clients early on, and, whenever a boundary is challenged, remain calm — breathe! — and gently but firmly let your client know what you will or won’t do.
Know Your “Stress Pattern”
When you’re tired, facing a deadline or feeling pressured, what’s’ likely to slip? Is it your boundaries? Do you get snappish or do you try to micro-manage everything? Being clued in to your own patterns will help you minimize them from trying to take over when these inevitable situations occur.
For example, when under stress, my pattern is to micro-manage details when what would serve me better is to let go and trust others to step up.
By knowing my pattern I can quickly catch myself as I feel tempted to overly direct, and instead, I can ask my team to step up and support me. This not only relieves me of trying to handle everything on my own, but also gives my team a chance to shine when I need them the most!
Know Your “Money Triggers”
Every woman has an area regarding her finances where she can easily find herself getting triggered. Common ones are clients canceling out of programs, refund requests, late paying clients, declining credit cards, programs not filling or unexpected expenses.
Unless you identify which situation is likely to be your money trigger — and have specific steps you can take to stay emotionally centered — you’ll find yourself getting caught up in energy and time wasting money drama.
Yes, money “stuff” happens, but how you handle it is what’s most important because all money stuff is part of a pattern that you ultimately, DO have control of and possess the power to transform.
Being Emotional Is Part Of Being A Woman Entrepreneur…
It’s when you USE your emotions to transform old patterns into new, healthy boundaries that you create amazing breakthroughs for yourself and for your business. Which is why being an entrepreneur is one of the most powerful, spiritual journeys there is!